Halloween at Disney Store Caters to the Nostalgic Disney Fan With Classic Disney Character Outfits and Offers the Best in New Disney Hits With Adult Costumes That Transform Mom and Dad Into Pirates Jack Sparrow and Elizabeth Swann

PASADENA, Calif., Oct 9, 2007 (PrimeNewswire via COMTEX News Network) -- Disney Store's (Nasdaq:PLCE) 2007 line of high-quality Halloween costumes features a full array of popular character costumes including new lavish interpretations of Disney Princess styles, plus matching costumes for mom, dad and the children based on Disney's movies Pirates of the Caribbean: At World's End and Tim Burton's The Nightmare Before Christmas.

At the top of the Disney Store costume popularity list is Cinderella, offered in two styles that will make any girl ready to go to the ball! "Our new deluxe Cinderella costume is couture role play. It is so extravagant in materials and details that little girls will be immediately transformed into the character," said Ivy Ross, Senior Vice President and Chief Creative Officer, Disney Store. "These amazing pieces are not just for Halloween but will support the important play pattern of imaginative role play year round."

Created exclusively by Disney Store designers, Disney Store's Deluxe Cinderella costume is a dream come true and one of the season's top sellers. The metallic brocade bodice tapers into a five-layer toile skirt embellished with glitter flocking, while details of pearls, jewels and an antiqued cameo finish the dress. And the quality construction means the dress won't turn to rags after midnight.

Disney Store's costumes encourage kids to immerse themselves in the stories of their favorite Disney characters, such as the wildly popular classic character costumes for infants and toddlers, available in Mickey Mouse, Minnie Mouse and Donald Duck. Mickey and Donald costumes are made of buttery soft, plush and include hooded bodysuits, mittens and booties. Disney Store's Minnie Mouse costume is an adorable red polka dot dress and a soft headband of Minnie's signature ears.

New to the Disney Store's character assortment for 2007, Disney's Alice In Wonderland costume will allow every little girl to look her best, whether for a tea party or an audience with the queen. Based on the actual clothing Alice wears in the classic 1951 film, the costume features glitter-flocked icons, foiled sequins, and an attached apron. A wig, headband and shoes are available separately.

Other new features, such as sparkling lights and fun sound effects enhance the costumes' ability to transport children to the reaches of their imagination and add a layer of safety on dark nights. Creating dress up magic, the new styles are high quality, durable, and so comfortable that kids will want to wear them throughout the year.

For Girls

No matter what Disney princess they want to be, little girls will jump for joy when they see the extra detailing and special embellishments on this year's line of Disney Princess costumes, including Cinderella, Jasmine, Ariel, Snow White, Mulan, Belle, and Sleeping Beauty.

Deluxe Jasmine is constructed of an iridescent two-tone fabric that shimmers like a mirage by moonlight. The glittered mesh neckline gives the suggestion of an off-the-shoulder look, while jeweled accents glitter, tassels sway and bells tinkle with every movement. Deluxe Tinker Bell costume is a spring green bodysuit with silver embroidery and rhinestones. Multiple layers of sparkly chiffon petals create a sprightly skirt and boughs of ribbons and flowers adorn the waist- and necklines. Coordinating wings blink with multi-colored flashing lights, making sure this fairy will not go unnoticed.

Additional accessories include musical light-up wands, matching light-up shoes for added visibility, jeweled crowns and more.

Girls' costumes are available in sizes XXS-L. The deluxe costumes are available in XS-L.

For Boys

Popular with boys this season, Disney Store's new red racing suit with sounds and light-up features based on the Disney/Pixar movie Cars, helps boys portray themselves as champion race car drivers.

Disney's Pirates of the Caribbean: At World's End Jack Sparrow costume will be a sure hit this fall. The hat with attached wig will transform any boy into Captain Jack Sparrow. Accessory Weapons Set includes a light-up sword and musket both with sounds to complete this high-seas fantasy.

If boys are looking to travel to infinity and beyond, or just around the neighborhood for the night, Toy Story's Woody and Buzz Lightyear costumes are ready for any adventure, with exciting details like light-up goggles, gloves and wings for Buzz and a faux cowhide vest, brass-looking badge and cowboy hat for Woody.

The boys' collection also includes costumes from the perennial favorite Walt Disney's Peter Pan. Boys can choose to never grow up and fly away to Never Land with this year's Peter Pan costume (SRP $39.50) which includes a knife set with sound, or they can choose to be Peter Pan's arch-nemesis, pirate Captain Hook with separately sold hat and sword set with sounds.

From new animated films to classic favorites, Disney Store is the destination for authentic plush character costumes. Cook up the fun as Disney/Pixar's Ratatouille hero, Remy, or his hungry sidekick, Emile. In celebration of Walt Disney Studios Home Entertainment's release of Walt Disney's The Jungle Book 40th Anniversary 2-Disc Platinum Edition DVD, Disney Store will offer the "bare necessities" in plush costumes: Shere Khan and Baloo. These plush costumes are suited for girls as well.

Boys' costumes range from sizes XXS-L.

For the Family

To celebrate the success of Disney's Pirates of the Caribbean: At World's End, a family set of costumes is available for the first time ever this year. Inspired with the oriental flair of Singapore, the Elizabeth Swann design will make mom and daughter enchanting, while the Jack Sparrow costume magically transforms wearers into the swaggering and witty pirate lord of the Caribbean Sea. Accessories include a crown, headdress and shoes for the Elizabeth Swann costume and a pirate accessory set, along with a hat/wig for the Jack Sparrow costume.

Tim Burton's The Nightmare Before Christmas costumes are also available for the first time. Fathers and sons can turn themselves into Jack Skellington -- the Pumpkin King of Halloween Town and mothers can turn into the rag doll Sally. The stripes on Jack's costume glow, as well as the nose on the Zero dog costume, making this trio a ghoulish sight on dark nights. And when you come back from your Halloween haunts, there's a whole assortment of scarifying home decor items: cookie jars, candy dishes, candleholders, plates and mugs.

Availability

Shop early for the best selection. To find the nearest store location in the United States and Canada, please call 800-757-5933.

About Disney Store North America

Disney originated the themed retail environment when it opened the first Disney Store in Glendale, California in 1987. Disney Store currently operates over 300 locations in the United States and Canada that offer immediate access to exclusive Disney Store products. Disney Store North America is owned, and under license operated, by a subsidiary of The Children's Place Retail Stores, Inc., a leading specialty retailer of apparel and accessories for children.

The Disney Store logo is available at http://www.primenewswire.com/newsroom/prs/?pkgid=3055

This news release was distributed by PrimeNewswire, www.primenewswire.com

SOURCE: The Children's Place Retail Stores, Inc.

Ronstadt & Associates PR
Nina Ronstadt
619.224.3186
nina@ronstadtpr.com