The Children's Place Retail Stores, Inc. Reports October Sales

November 2, 2006

SECAUCUS, N.J.--(BUSINESS WIRE)--Nov. 2, 2006--The Children's Place Retail Stores, Inc. (Nasdaq: PLCE) today announced sales results for the four-week period ended October 28, 2006.

Total sales for the four-week period ended October 28, 2006 increased 20% to $184.8 million compared to $154.2 million last year. Consolidated comparable store sales increased 10%. During October, the Company opened 18 Children's Place stores and three Disney Stores.

Total Sales (millions):

                                             Third    Third
                October  October     %      Quarter  Quarter     %
                 2006     2005    Increase   2006     2005    Increase
----------------------------------------------------------------------
The Children's
 Place brand    $128.4   $106.2        21%  $397.2   $319.9        24%
----------------------------------------------------------------------
Disney Store     $56.4    $48.0        18%  $153.2   $121.1        27%
----------------------------------------------------------------------
Total Company   $184.8   $154.2        20%  $550.4   $441.0        25%
----------------------------------------------------------------------

                                        Year-to-   Year-to-
                                          Date       Date        %
                                          2006       2005     Increase
----------------------------------------------------------------------
The Children's Place brand                $988.6     $815.9        21%
----------------------------------------------------------------------
Disney Store                              $383.9     $313.1        23%
----------------------------------------------------------------------
Total Company                           $1,372.5   $1,129.0        22%
----------------------------------------------------------------------

Comparable Store Sales Increase:

                                                      Third    Third
                                   October  October  Quarter  Quarter
                                    2006     2005     2006      2005
----------------------------------------------------------------------
The Children's Place brand             12%      13%      15%        6%
----------------------------------------------------------------------
Disney Store                            6%     N/A       12%      N/A
----------------------------------------------------------------------
Total Company                          10%     N/A       14%      N/A
----------------------------------------------------------------------

                                            Year-to-Date  Year-to-Date
                                                2006          2005
----------------------------------------------------------------------
The Children's Place brand                           13%            8%
----------------------------------------------------------------------
Disney Store                                         14%          N/A
----------------------------------------------------------------------
Total Company                                        13%          N/A
----------------------------------------------------------------------

While the accounting impact of the Company's previously announced expected financial restatement has not yet been finalized, the Company expects to report preliminary third quarter results on Thursday, November 16, 2006. The Company will host a conference call on that date to be broadcast live via webcast at 10:00 a.m. Eastern Time. Interested parties can access the webcast via the Company's website, www.childrensplace.com. An archive of the webcast can be accessed one hour after the live call has concluded and will be available through Thursday, November 23, 2006.

In conjunction with today's October sales release, you are invited to listen to the Company's pre-recorded monthly sales call, which will be available beginning at 7:30 a.m. Eastern Time today through Thursday, November 9, 2006. To access the call, please dial (402) 220-1182 or you may listen through the Investor Relations section of the Company's website, www.childrensplace.com.

The Children's Place Retail Stores, Inc. is a leading specialty retailer of children's merchandise. The Company designs, contracts to manufacture and sells high-quality, value-priced merchandise under the proprietary "The Children's Place" and licensed "Disney Store" brand names. As of October 28, 2006, the Company owned and operated 851 The Children's Place stores and 331 Disney Stores in North America and The Children's Place online store at www.childrensplace.com.

This press release and above referenced call may contain certain forward-looking statements regarding future circumstances. These forward-looking statements are based upon the Company's current expectations and assumptions and are subject to various risks and uncertainties that could cause actual results to differ materially from those contemplated in such forward-looking statements including, in particular, the risks and uncertainties described in the Company's filings with the Securities and Exchange Commission. Actual results, events, and performance may differ. Readers or listeners (on the call) are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. We undertake no obligation to release publicly any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. The inclusion of any statement in this release does not constitute an admission by The Children's Place or any other person that the events or circumstances described in such statement are material.

CONTACT: The Children's Place Retail Stores, Inc.
Senior Director, Investor Relations
Heather Anthony, 201-558-2865
or
Manager, Investor Relations
Susan LaBar, 201-453-6955

SOURCE: The Children's Place Retail Stores, Inc.

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